https://techcrunch.com/2020/10/06/google-adds-stories-to-its-search-app-for-ios-and-android/

Google announced today it’s introducing a Stories feature to its Google app for iOS and Android, which now reaches over 800 million people per month. In a new carousel within the app, users in supported markets will be presented with a row of tappable visual Stories from participating publishers. These Stories can include full screen video, photos, and audio and can link out to the publisher’s other content, if desired.

The company has been developing its own Stories product for some time. In 2018, it introduced AMP Stories, based on technology developed for Google’s Accelerated Mobile Pages project. The Stories, which are already integrated into mobile Google Search, are meant to give Google its own alternative to the Stories offering found in other apps like Snapchat, Instagram and Facebook. But, in Google’s case, Stories are focused on publisher content.