https://wccftech.com/gigabyte-aorus-geforce-rtx-3080-master-sold-out-within-10-minutes-newegg/

Drama ensued as Gigabyte launched its first AORUS branded GeForce RTX 3080 graphics card yesterday in the retail market. The card went live on Newegg but just 10 minutes after, the card was sold out entirely with Gigabyte putting the blame on the messy handling of the situation by Newegg.

While Gigabyte tried to provide a clarification for the broken launch, users who were waiting to purchase the card were riled up over the fact that they had to wait so long to get hands on the cards only to see it show up as "Out of Stock" by the time they got to place on order for it. The mess occurred when AORUS's community manager at the official NVIDIA Reddit shared what ended up to be a broken link with the community.