The NFL launches its first standalone voice app with “A Rookie’s Guide to the NFL” for Alexa
https://techcrunch.com/2019/01/03/the-nfl-launches-its-first-standalone-voice-app-with-a-rookies-guide-to-the-nfl-for-alexa/
The NFL is giving voice assistants a go. Earlier this year, the organization had tested the waters with the launch of a flash briefing called “NFL in :60,” but today the company is debuting its first standalone voice-enabled app. The new Alexa skill, “A Rookie’s Guide to the NFL,” is designed to serve as companion that guides fans through the 2019 NFL playoffs and postseason, the organization says.
The skill itself was built in-house over the past several months by the NFL’s Digital Lab, an area within the league’s media group that develops tech products and features to advance the fan experience. Voice technology is currently an ongoing area of focus for this group.