Apple’s App Store pulled in $1.22B over the holidays plus a record $322M on New Year’s

Apple’s App Store pulled in $1.22B over the holidays plus a record $322M on New Year’s

5 years ago
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https://techcrunch.com/2019/01/03/apples-app-store-pulled-in-1-22b-over-the-holidays-plus-a-record-322m-on-new-years/

Apple today is sharing some good news in the wake of yesterday’s reveal of a significant, market-moving cut to its revenue forecast, attributed to declining iPhone sales in China’s slowing economy. The company says its App Store, at least, was having a good holiday. This year, customers spent $1.22 billion during the 2018 holiday season and broke a new single-day record on New Year’s Day.

The $1.22 billion in App Store spending occurred between Christmas Eve and New Year’s Eve, Apple said. This is typically the peak season for App Store consumer spend, as customers load up new iPhones and iPads with apps, and use their App Store Gift Cards to buy paid apps and games.