https://www.theverge.com/2019/1/6/18170797/samsung-2019-tvs-itunes-support-airplay-2

Samsung’s 2018 and 2019 range of televisions will be able to access and play your iTunes movie and TV show library, the company has announced. You’ll also be able to buy and rent content from iTunes directly from the TV. The content will be available through a dedicated app which will debut exclusively on Samsung’s TVs. The TVs will also include support for AirPlay 2, Apple’s wireless streaming standard.

The iTunes Movies and TV Shows app, which will be available in 100 countries on both Samsung’s 2019 TVs as well as its 2018 models (after a firmware update), marks the first time Apple has allowed third-party devices to access its video library outside of Windows PCs. However, with the company reportedly planning on launching a video streaming service later this year, it’s likely that we’ll see the app appear on more devices soon.