https://www.cnet.com/roadshow/news/bmw-daimler-mercedes-partnership-self-driving-cars/ > According to Bloomberg's report, the sharing of technology would be limited to things that aren't brand specific, so don't expect to see iDrive in your next E-Class. Although, conversations between the longtime rivals are still in the very early stages and nothing is set in stone. > This move, while definitely a big deal, isn't without precedent. Volkswagen and Ford are working on a similar deal in order to help defray some of the astronomical costs of the development of self-driving cars. This is particularly important when you compare the traditional carmakers to the seemingly bottomless pockets of the Silicon Valley developers with which they are competing.