McLaren and OnePlus kick off exclusive partnership with McLaren OnePlus 6T

McLaren and OnePlus kick off exclusive partnership with McLaren OnePlus 6T

5 years ago
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https://www.theverge.com/2018/12/11/18135417/mclaren-oneplus-6t-specs-release-date-price

The McLaren OnePlus 6T has just been made official at an event hosted in McLaren’s headquarters, where the luxury automaker and the budget-friendly smartphone company inaugurated the start of their brand partnership. Speaking with The Verge ahead of the announcement, OnePlus co-founder Carl Pei admitted that he was convinced the collaboration made sense after test-driving a McLaren 720S. To him, both McLaren and OnePlus are brands for “people in the know.” There are lots of other flashy cars you can get, argues Pei, but you get a McLaren when you’re really into cars and the driving experience. By extension, the same thing goes for OnePlus. The two brands are both obsessive in their pursuit of speed.

So what’s uniquely McLaren about the McLaren OnePlus 6T? The answer is in the cosmetics: the 6T is still made of the same materials as its regular edition, but this one has McLaren’s signature Papaya Orange color subtly integrated into its design, and the glossy glass rear cover features a new carbon fiber pattern. You also get a special Salute to Speed book with the purchase of the phone. McLaren Racing CEO Zak Brown is candid in saying that OnePlus is expert in building phones and that the design is all OnePlus’ work, with only a little assistance and inspiration from McLaren. But he promises McLaren has brought “content excitement” on the software front.

McLaren and OnePlus kick off exclusive partnership with McLaren OnePlus 6T

Dec 11, 2018, 11:41am UTC
https://www.theverge.com/2018/12/11/18135417/mclaren-oneplus-6t-specs-release-date-price > The McLaren OnePlus 6T has just been made official at an event hosted in McLaren’s headquarters, where the luxury automaker and the budget-friendly smartphone company inaugurated the start of their brand partnership. Speaking with The Verge ahead of the announcement, OnePlus co-founder Carl Pei admitted that he was convinced the collaboration made sense after test-driving a McLaren 720S. To him, both McLaren and OnePlus are brands for “people in the know.” There are lots of other flashy cars you can get, argues Pei, but you get a McLaren when you’re really into cars and the driving experience. By extension, the same thing goes for OnePlus. The two brands are both obsessive in their pursuit of speed. > So what’s uniquely McLaren about the McLaren OnePlus 6T? The answer is in the cosmetics: the 6T is still made of the same materials as its regular edition, but this one has McLaren’s signature Papaya Orange color subtly integrated into its design, and the glossy glass rear cover features a new carbon fiber pattern. You also get a special Salute to Speed book with the purchase of the phone. McLaren Racing CEO Zak Brown is candid in saying that OnePlus is expert in building phones and that the design is all OnePlus’ work, with only a little assistance and inspiration from McLaren. But he promises McLaren has brought “content excitement” on the software front.