Amazon wants to get Alexa into your car
https://phys.org/news/2018-11-amazon-alexa-car.html
Inside the car, "it makes more sense to use voice," says Ned Curic, the vice-president of Amazon's Alexa Auto division. "You want to keep your hands on the wheel and eyes on the road, so using your voice makes more sense."
To that end, Amazon is looking to bring to bring the Alexa personal assistant to autos to help drivers with important tools like mapping and music navigation and to help find the nearest gas station and the like.