https://www.cnbc.com/2018/11/02/jeff-bezos-says-he-will-decide-amazon-hq2s-location-on-intuition.html

As Amazon continues to assess the 20 locations on its shortlist for its second headquarters ahead of its self-imposed year-end deadline, CEO Jeff Bezos said that the decision is ultimately one you make "with your heart."

In an on-stage interview in New York Thursday with journalist and author Walter Isaacson, Bezos did not leave any hints about which of the cities on his shortlist he is leaning toward for HQ2. But he clarified that after Amazon has all the data to back up its options, in the end the decision will come down to a gut feeling.