Apple iPhone sales disappoint, but selling prices were way up

Apple iPhone sales disappoint, but selling prices were way up

6 years ago
Anonymous $yysEBM5EYi

https://finance.yahoo.com/news/apple-iphone-sales-disappoint-selling-prices-way-203721425.html

The average selling price for iPhones beat expectations, rising 41% to $793. Analysts had called for $729. The iPhone’s ASP is an important indicator of the kind of iPhones people bought in the quarter. A higher ASP means customers purchased more high-end handsets such as the iPhone X and the newer XS and XS Max, versus less expensive models like the older iPhone 8 and iPhone 7." data-reactid="18">The average selling price for iPhones beat expectations, rising 41% to $793. Analysts had called for $729. The iPhone’s ASP is an important indicator of the kind of iPhones people bought in the quarter. A higher ASP means customers purchased more high-end handsets such as the iPhone X and the newer XS and XS Max, versus less expensive models like the older iPhone 8 and iPhone 7.

“We’re thrilled to report another record-breaking quarter that caps a tremendous fiscal 2018, the year in which we shipped our 2 billionth iOS device, celebrated the 10th anniversary of the App Store and achieved the strongest revenue and earnings in Apple’s history,” Apple CEO Tim Cook said in a statement." data-reactid="19">“We’re thrilled to report another record-breaking quarter that caps a tremendous fiscal 2018, the year in which we shipped our 2 billionth iOS device, celebrated the 10th anniversary of the App Store and achieved the strongest revenue and earnings in Apple’s history,” Apple CEO Tim Cook said in a statement.