Nintendo turns to old favorites Mario and Pokémon to hit lofty Switch target
https://techcrunch.com/2018/10/30/nintendo-turns-to-old-favorites-mario-and-pokemon-to-hit-lofty-switch-target/
Nintendo is betting that two of its most-beloved franchises — Mario and Pokémon — can help it hit its lofty goal of selling 20 million Switch consoles this financial year.
The company made the bold prediction at the start of its financial year and now, six months later, the Switch sales count stands at 5.07 million units going into the festive period, as according to the company’s latest financials. Nintendo will be hoping for a big boost towards its goal around Christmas but, as The Verge notes, it sold ‘just’ 7.23 million units during Christmas 2017.