A Marketer’s Guide To 5G

A Marketer’s Guide To 5G

6 years ago
Anonymous $oIHRkISgaL

https://medium.com/ipg-media-lab/a-marketers-guide-to-5g-b659c58b0391

The last time we wrote about 5G was over a year ago, and some significant developments have happened since then in the rollout of this next-gen wireless connectivity. In June, the 3GPP, the consortium overseeing wireless network standards, approved the global technology specifications for 5G, therefore kicking off initial deployments by some of the world’s largest telecoms and wireless service providers.

There is little doubt that 2019 will be the ground zero for consumer 5G adoption with Verizon, AT&T, and T-Mobile each rolling out their own “5G networks”.