Do you really need a physical radio “station” at all?

Do you really need a physical radio “station” at all?

6 years ago
Anonymous $oIHRkISgaL

https://medium.com/@JamesCridland/do-you-really-need-a-physical-radio-station-at-all-f48ae22f18bc

I still remember my first look round a radio station. In spite of writing to Signal Radio in Stoke-on-Trent and being ignored (shame on you, Signal), Radio Aire in Leeds held an open day, and I got to look round the studios. I remember being amazed by the equipment, and was astonished at how great the jingles sounded on the decent studio monitors; and the equipment everywhere.

Do you need an on-site playout system? The BBC’s ViLOR solution for their local radio stations keeps the fancy studios, but moves all the playout equipment into a few regional centres — so, as a presenter on a local station, you’re not pressing “play” on a computer in the basement any more, but one a few hundred miles away. The benefits here are obvious — easier maintenance, more efficient air-conditioning, cheaper studio facilities.

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