https://www.cnbc.com/2018/10/24/expect-huge-iphone-asp-when-apple-reports-q4-earnings-analyst-says.html

Apple is likely to post a huge jump in average selling price (ASP) for the iPhone when it reports fourth quarter earnings next week, according to top analyst Toni Sacconaghi.

The Bernstein analyst is forecasting an ASP of $800 — a record average selling price for Apple and an increase of 29 percent from Apple's fiscal fourth quarter of 2017.