https://www.theverge.com/2018/10/3/17924798/google-smartwatch-wear-os-tick-tock-apple-watch-competitor

Last week, I wrote about the new software update for Wear OS, Google’s smartwatch platform. I thought (and think) that it’s a good update for existing users and potentially a foundation that the company could build on to make something that’s actually competitive with both the Apple Watch or even Saumsung’s Galaxy Watch.

The update “breathes new life into Wear OS smartwatches,” but the emphasis is very much on existing smartwatches. You see, I also wrote that this update does not mean that you should go out and buy a new Wear OS watch — and therein lies the problem for Google. There’s a “life support” metaphor in “breathing new life” if you want to reach for it.