https://www.theverge.com/2018/9/12/17833352/apple-iphone-xs-price-att-verizon-t-mobile-pre-order-date

The new iPhone XS and XS Max have prices starting at $999 and $1,099 and start shipping out at the end of this month. The iPhone XR starts at $749 and begins shipping out in October.

The iPhone XS is the “most advanced phone we’ve ever created,” according to Tim Cook. It has a 5.8-inch OLED display with a 2436 x 1125 resolution. Meanwhile, the iPhone XS Max has a 6.5-inch OLED display with a 2688 x 1242 resolution. The iPhone XR, which you can basically think of as this year’s lower-end offering, has a 6.1-inch LCD display with a 1792 x 828 resolution.