https://www.theverge.com/tech/2018/9/13/17855248/iphone-xs-max-price-cost-comparison-apple-uk-us-india-japan-china-russia

The iPhone XS and XS Max are among the most expensive phones you can buy in the US. Where last year’s iPhone X jumpstarted the trend of $1,000 flagships, this year introduced the $1,100 device with a larger screen. And as was the case last year, those who live in other regions around the globe will be paying much more for Apple’s latest devices — as much as $1,389 in Italy for the cheapest model. Similarly, those in Italy buying the iPhone XS Max with 512GB of storage will be paying $1,971.

The now-normalized trend of wallet gouging outside of the US saw iPhone X’s starting price of $1,000 inflated north of $1,300 in places like Russia and Poland, among others.