https://www.techradar.com/news/new-name-iphone-xs-max-could-be-what-we-call-the-iphone-xs-plus

Make room for the massive iPhone XS Max, the new name for what everyone has been calling the larger iPhone XS Plus, according to a brand new leak today.

It's said to have a giant 6.5-inch display, so the 'Max' moniker is fitting for what will be Apple's largest smartphone. It'll outsize the iPhone XS, which is said to maintain a familiar 5.8-inch screen.