https://www.businesswire.com/news/home/20180909005026/en/

DUBAI, United Arab Emirates--(BUSINESS WIRE)--Sep 9, 2018--Canon Central and North Africa (CCNA), a provider of imaging technologies and services, has today redefined the frontiers of photography and filmmaking with the launch of the pioneering EOS R System. Over thirty years on from the original, era-defining EOS launch, the bold, new EOS R System will once again expand photographic possibilities in countless ways. The new RF lens mount has been engineered with the perfect blend of optical, mechanical and electronic design to capture unique moments in previously impossible ways.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180909005026/en/