https://www.cnbc.com/2018/08/31/apple-analyst-we-put-too-much-emphasis-on-the-iphone.html

Leading up to Apple's fall product launch, it's time we all stopped putting so much emphasis on the success of the iPhone, analyst Brian White of Monness, Crespi, Hardt told CNBC on Friday.

"I think these events are becoming more about 'Planet Apple,' not just about iPhones," White said Friday on CNBC's "Power Lunch."