https://www.theverge.com/2018/8/31/17803638/apple-watch-pride-face-russia-block

Apple first introduced its pride Apple Watch face during the company’s Worldwide Developers Conference (WWDC) in June. Inspired by the rainbow flag, it’s designed to celebrate gay pride and stand against discrimination to LGBTQ people. While Apple regularly touts its “unwavering commitment to equality and diversity” in highly-produced gay pride videos, the company has its limits. iOS developer Guilherme Rambo has discovered that the pride Apple Watch face is “hardcoded to not show up if the paired iPhone is using the Russian locale.”

Reddit users and Apple support forum users have been questioning the lack of a pride watch face in Russia over the past couple of months. The Verge has tested this on an iPhone running the latest iOS 12 beta, and the pride watch face simply disappears once you switch to the Russian locale.