https://www.cnbc.com/2018/07/11/buy-netflix-shares-because-of-its-insurmountable-lead-credit-suisse.html > Netflix will dominate the online video subscription market for the next decade due to the strength of its original content, according to Credit Suisse. > The firm’s analyst assumed coverage on Netflix shares with an outperform rating, citing the unparalleled size of its membership base.