With Fortnite, it's game on as users flock to a new 'zeitgeist'
https://www.cnbc.com/2018/07/07/gamespot-vp-ben-howard-why-fortnite-video-game-is-so-popular.html
Fortnite is a force. The free video game is played by millions, and has reaped billions of dollars.
Survival is the simple goal of the multi-platform game that launched on consoles less than a year ago, and on Apple's iOS operating in April. In each game, 100 players compete to be the last one standing.