Everyone wants to be on streaming TV, even Oprah Winfrey
https://qz.com/1307577/everyone-wants-to-be-in-streaming-tv-even-oprah-winfrey/
You may soon be bingeing on new Oprah Winfrey programs. The unstoppable business woman, entertainer, philanthropist, and dreamed-about presidential candidate signed a deal with Apple, announced on June 15, to create original content for the tech company’s streaming TV project.
The multi-year deal is something of a mystery right now—there’s no indication from either party as to just how long “multi-year” is, what the agreement is worth, or even what precisely Winfrey will be creating. Unlike other massive streaming ties-ups—such as Netflix’s $300 million partnership with Ryan Murphy or Amazon’s mega deal with Jordan Peele—Winfrey has not released any details and Apple kept its announcement pretty brief, calling their arrangement “unique” in a statement.