https://techcrunch.com/2018/06/14/netflixs-latest-hit-the-kissing-booth-is-a-wattpad-success-story/

One of the most popular movies in the U.S. is a terrible teen rom-com called “The Kissing Booth,” and it’s not in theaters. Instead, this Netflix Original with its paltry 17 percent critics’ score on Rotten Tomatoes, shot up to become the No. 4 movie on IMDb, before more recently dropping down to No. 9. Its leads, Jacob Elordi and Joey King, also became the No. 1 and No. 6 most popular stars on IMDb’s StarMeter, respectively, shortly after the film’s launch.

The secret to the movie’s success, however, is not just a combination of teenagers’ questionable taste in entertainment and the power of Netflix’s distribution — though both play a major role, clearly.