https://blog.photoeditorsdk.com/almost-getting-sherlocked-by-apples-core-image-team-76249c370320

During each World Wide Developer Conference keynote, app developers all over the world are fearing their app may get sherlocked by Apple. This has happened to flashlight apps when Apple introduced a simple toggle in the control center, to f.lux when Apple added exactly the same functionality to macOS and iOS, in parts to Dropbox with the launch of iCloud Drive and to many other developers. This year there was only one obvious of such things, the Workflow app which was acquired a few month ago and instantly turned into Siri Shortcuts by Apple. So no real ‘sherlocking’. But when we skimmed the newest APIs, release notes and session descriptions after the keynote, we found out that the technology behind our Portrait by img.ly app might have gotten sherlocked by the Core Image team. The reason is perfectly summarized in this tweet:

Quick spoiler: While Core Images new API is impressive, our technology is still ahead in terms of general availability, required hardware and cross-platform compatibility. But let’s start from the beginning: