https://magenta.as/what-facebook-and-snap-could-learn-from-the-humble-eames-elephant-a8d6eb059a1e

Being true to your original purpose pays more in the long run.

A few years ago, I was talking to Eames Demetrios, the grandson of the legendary design power duo Charles and Ray Eames. He was telling me about the Eames Elephant, the iconic sculptural children’s chair that his grandparents originally designed in the early 1940’s for his mother, Lucia Eames.