https://www.theregister.co.uk/2019/03/27/huaweis_chinese_fireworks/ > Comment In a saturated, stagnating smartphone market, Huawei now spends immense resources on publicity to gain attention – not once but twice a year. Yesterday in Paris saw 3,200 – including The Register – attend the launch of the P30 models, with over 2,000 of us witnessing some impressive imaging pyrotechnics not seen on smartphones before. > Advertising for the new hardware will be hard to avoid. You could argue that this effort is good for business for everyone, keeping demand alive. A market bored to death needs to get excited about something.