https://techcrunch.com/2019/03/20/hands-on-with-the-oculus-rift-s-the-s-stands-for-subpar/

The Oculus Rift S is a bit of an odd one. Three years after the Rift’s initial launch, Oculus has released a product that feels like a lateral move rather than a leap forward. It’s better in a few ways and worse in a few ways. After spending some time playing with it and spending a lot more time thinking about it, it’s not super clear to me why Oculus made it.

The best reason I can think of is that Facebook sees standalone VR as the area where it should be completely ignoring profits to achieve a mass audience and PC VR users should essentially be subsidizing the broader market with hardware they actually make money off of. Oculus seems to be wanting it both ways though, because they could have released a headset that pushed the limits and charged more for it, but they opted to launch a product that moved laterally and made sacrifices, but they still are charging more for it.