https://techcrunch.com/2017/08/22/uber-adds-more-driver-friendly-features-as-it-hits-50m-in-tips/

Uber has made some changes to its driver experience, as part of its ongoing ‘180 Days of Change’ campaign. Uber introduced the 180 days effort in June, with its decision to finally add tipping to its app as the first in a series of changes designed to improve the driver experience and reduce turnover among that important user group. Now, Uber is adding a few new features, including trip type preferences, more driver destinations and long trip notifications.

Already, Uber is seeing positive results from its 180 days program changes, including rapid uptake of its tipping option on the rider side.