https://finance.yahoo.com/news/disney-streaming-service-can-top-netflix-in-the-long-run-jp-morgan-000344939.html

As she points out, Disney’s arsenal includes some noteworthy powerhouses. Aside from the legacy Disney titles, Star Wars, Marvel and National Geographic content will also grace the platform upon and after launch. While the latter is not to be overlooked, it’s the titles that have historically appealed to children that appear to be Disney’s competitive advantage in Quadrani’s model.

“According to the U.S. government consensus, there are 34.5 [million] households in the U.S. with children under 18, and we believe 75% of those households will eventually sign up for Disney+ due to the service’s popular appeal, exclusive content, and brand recognition,” she wrote, adding that Marvel and Star Wars content would do more to appeal to adults without children.