https://www.cnet.com/news/amazon-drafts-harrison-ford-nasa-twins-for-super-bowl-ad/

Amazon posted a set of teaser videos on its Alexa blog Thursday. 

The post says the beta program is a top-secret division of Amazon that "employs celebrities to test Alexa-enabled technologies such as sub-aquatic audio waveform resonance, interspecies language translation, and voice-controlled body de-stressors."