https://www.cnbc.com/2019/01/30/apple-ceo-tim-cook-says-the-cable-bundle-will-unravel-in-2019-but-im-not-sure-hes-right.html

Apple doesn't have the greatest track record when it comes to disrupting TV, so it was interesting to hear CEO Tim Cook weigh in Tuesday during the company's first quarter earnings conference call with his thoughts on changing viewing habits.

"We see huge changes in customer behavior taking place now, and we think that it will accelerate as the year goes by, to sort of the breakdown of the cable bundle that's been talked about for years," Cook said. "And I think that that it'll likely take place at a much faster pace this year."