https://www.entrepreneur.com/article/326525

Ford is taking steps to future-proof its business by developing not just a hybrid, but a fully electric pickup truck. Jim Farley, Ford president of global markets, has announced at an event in Detroit that the automaker is electrifying the F-series. The company has been working on a hybrid version of the F-150 since 2015, but this is a completely different project. Unfortunately, Farley didn't confirm which particular model is going to get the EV treatment.

It wouldn't come as a surprise if Ford is also making a pure electric version of the F-150, though, seeing as it is one of the most recognizable and best-selling American vehicles. The iconic pickup accounts for around a third of the automaker's sales in the U.S. and has a long history behind it, dating back to 1975. It's the perfect model for this project, which feels like a natural development following Ford's investments in the EV market.