https://www.polygon.com/2018/4/5/17202268/star-wars-jabba-sail-barge-hasbro-haslab-kickstarter-crowdfunding

Way back in February, toy maker Hasbro surprised many when it announced a bold new crowdsourcing campaign. It’s called HasLab, and its goal is to help bring “dream products” to market for collectors. HasLab’s first project succeeded earlier this week, pre-selling 8,810 units of Jabba the Hutt’s sail barge from Star Wars: Return of the Jedi.

It’s a remarkable moment, with one of the world’s largest manufacturers of toys stealing a page from Kickstarter’s crowdfunding book to bring a prestige piece to life.