Yeah, more like he realized he'd get bad press for it...

Oh noooo! That's so sad.

Wait, no, the other thing, not sad.

Good. Get it done.

Betteridge's law of headlines is one name for an adage that states: "Any headline that ends in a question mark can be answered by the word no." It is named after Ian Betteridge, a British technology journalist, although the principle is much older.