https://www.siliconvalley.com/2024/12/31/a-ladies-night-lawsuit-sent-a-family-owned-east-bay-restaurant-out-of-business-its-more-common-than-youd-think/

New York — Historically, “Ladies’ Nights” have been great for business.

The discounted drinks or meals tend to draw a large crowd of women, which in turn tends to draw more men — which then leads to packed bars and increased sales for the business.