https://www.siliconvalley.com/2024/07/02/what-to-buy-and-skip-on-amazon-prime-day-2024/

Amazon Prime Day is July 16-17. It’s like Black Friday, but in July and with less burden to buy for others.

Some people may already have holiday gift-buying in mind, but most are likely shopping for themselves, says Jane Boyd Thomas, a professor of marketing at Winthrop University.