Chipotle opens its first Bay Area drive-thru — but it’s not quite what you’d expect
https://www.siliconvalley.com/2022/07/26/chipotle-opens-its-first-bay-area-drive-thru-but-its-not-quite-what-youd-expect/
For years, Chipotle resisted opening drive-thru restaurants, preferring instead to continue welcoming customers inside where they can see the burrito and bowl customization in action. (And, as one foodie wisecracked, where they can be reminded that guacamole costs extra.)
But the pandemic economy changed many a business practice. The fast-casual company has now embraced the concept, with a twist. This is a lane where you may pick up your digital order without leaving your car. But you can’t order here — in fact, there’s no menu board — and you can’t pay at the window either.
Chipotle opens its first Bay Area drive-thru — but it’s not quite what you’d expect
Jul 26, 2022, 9:43pm UTC
https://www.siliconvalley.com/2022/07/26/chipotle-opens-its-first-bay-area-drive-thru-but-its-not-quite-what-youd-expect/
> For years, Chipotle resisted opening drive-thru restaurants, preferring instead to continue welcoming customers inside where they can see the burrito and bowl customization in action. (And, as one foodie wisecracked, where they can be reminded that guacamole costs extra.)
> But the pandemic economy changed many a business practice. The fast-casual company has now embraced the concept, with a twist. This is a lane where you may pick up your digital order without leaving your car. But you can’t order here — in fact, there’s no menu board — and you can’t pay at the window either.