https://www.siliconvalley.com/2019/10/07/a-new-non-vaping-non-smoking-way-to-get-nicotine-has-come-to-america/

Vaping is in crisis. Smoking is taboo. Altria has a solution: Iqos, an electronic cigarette-like gadget that heats, but doesn’t burn tobacco.

Philip Morris has been selling Iqos for a while in international markets. Altria will distribute Iqos in the United States for the first time Friday.