https://www.siliconvalley.com/2020/06/26/massive-firms-pull-ads-from-facebook-over-hateful-and-racist-content/

Global products giant Unilever, which reported spending $9 billion on ads and marketing last year, on Friday became the latest large company to pull ads from Facebook over content on the platform. Telecommunications firm Verizon on Thursday also joined a pressure campaign to force the Menlo Park social media titan to take action against content seen as racist and divisive, saying it was pulling ads indefinitely.

Unilever’s withdrawal of U.S. Facebook ads will last till the end of the year, and the European conglomerate said it would also stop buying ads on Twitter for the same time period. “The polarized atmosphere places an increased responsibility on brands to build a trusted & safe digital ecosystem,” Unilever tweeted Friday morning.