https://arstechnica.com/information-technology/2024/02/google-debuts-more-powerful-ultra-1-0-ai-model-in-rebranded-gemini-chatbot/ > On Thursday, Google announced that its ChatGPT-like AI assistant, previously called Bard, is now called "Gemini," renamed to reflect the underlying AI language model Google launched in December. Additionally, Google has launched its most capable AI model, Ultra 1.0, for the first time as part of "Gemini Advanced," a $20/month subscription feature.