https://www.gamespot.com/articles/after-criticism-of-lack-of-xbox-one-games-microsof/1100-6459602/

Microsoft has been criticized in the past for not having enough exclusives. Presumably in response to that feedback, the company announced during its E3 2018 briefing today that it has acquired or established five new studios to work under the Microsoft Studios umbrella.

The first is the Santa Monica-based The Initiative, which is being headed up by former Tomb Raider boss Darrell Gallagher. The studio is currently building a team of "world class talent" to develop "groundbreaking new game experiences."