https://www.polygon.com/2018/3/21/17148718/atari-movie-blockchain-cryptocurrency-nolan-bushnell-token-ico

The makers of a biopic about the life and career of Atari founder Nolan Bushnell are going to fund it with a cryptocurrency. If you’re wondering the connection there, all you need to know is when companies like Kodak and an iced tea maker are getting into are getting into blockchain technology, it makes sense that Hollywood would also chase the trend.

Bushnell Tokens, as the filmmakers are calling this, are actually a kind of crypto-security more than they are something like Bitcoin. Officially speaking, it’s an an “ERC-20 security token,” which sounds like more of a security and less of a currency. Companies can use it to raise a bunch capital from investors (transacted in Bitcoin or Ethereum), on the expectation of future profit commensurate with that stake.