https://wccftech.com/microsoft-might-stolen-ad-concept-pubg/

PlayerUnknown’s Battlegrounds, arguably the hottest game released in 2017, recently came out of Steam Early Access on PC with the developers laying out the roadmap for future development. A little earlier this month the Battle Royale game had launched on the Xbox One Game Preview program, where the game reached over one million players in the first 48 hours despite attracting criticism for its currently poor performance. At the same time, Microsoft announced that it would bundle PUBG alongside the new Xbox One X console for a limited time.

As you can see below, the official Xbox Twitter account debuted a new image ad yesterday to celebrate this deal.