https://www.gamespot.com/articles/success-involves-more-than-just-xbox-one-sales-to-/1100-6454022/

How soon we see the next proper generation of consoles is anyone's guess. Sony and Microsoft have modified their approach to console hardware to resemble something like the mobile phone market, first with the PS4 Pro last year and next month with the Xbox One X. You'd expect the impending launch of a new console to be a time for executives to pump up how everyone needs to get their hands on one. And indeed, Microsoft says that everyone stands to benefit from an Xbox One X, 4K TV owner or not. But Xbox boss Phil Spencer has been open in positioning it as merely an option--and one that he admits will be outsold by the cheaper, less powerful Xbox One S.

We caught up with Spencer at the ongoing Brazil Game Show, where we discussed everything from cross-play to Cuphead to his Destiny 2 Power level. But most notable is his stance on how he measures success: Spencer seems less interested in the number of consoles he can ship and more taken with the idea of, as he says, "growing the number of people who have a relationship with Xbox in some way."