https://wccftech.com/ubisoft-feels-its-the-right-time-to-invest-in-new-genres-and-ips/

Speaking to MCVUK at gamescom 2019, Ubisoft EMEA Executive Director Alain Corre talked about the importance of investing in new genres and new IPs in this specific time due to all the innovations that are about to enter the games industry.

It’s a challenge because we need a lot of talent to do that, so we are going to continue hiring talent in the studios, we plan to have more in the next five years. We cherish our fans that are following our brands like Assassin’s Creed or Ghost Recon going forward, but we feel that it’s also a good moment now to go onto investing in new IPs. There are lots of new technologies appearing; PC is still developing fast, there are new consoles coming next year, the streaming technology is there, cross-play is also something that will excite players, so we feel it’s the right time to create new genres, and new IPs for us. After all, if the sun can shine on these ones, we’ll have them for a long time to come