Walmart latest big advertiser to pull out of Musk's X amid widening concerns over hate speech, reach

Walmart latest big advertiser to pull out of Musk's X amid widening concerns over hate speech, reach

11 months ago
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https://apnews.com/article/walmart-twitter-x-advertising-9726414dc8fcd276f89cf2cc577c1507

SAN FRANCISCO (AP) — Walmart is the latest company to join the growing flock of major advertisers to pull spending from X, Elon Musk’s beleaguered social media company, amid concerns about hate speech — as well as reaching a sizeable audience on the platform.

“We aren’t advertising on X as we’ve found some other platforms better reach our customers,” Walmart said in a statement.

Walmart latest big advertiser to pull out of Musk's X amid widening concerns over hate speech, reach

Fri Dec 1, 9:18pm UTC
https://apnews.com/article/walmart-twitter-x-advertising-9726414dc8fcd276f89cf2cc577c1507 > SAN FRANCISCO (AP) — Walmart is the latest company to join the growing flock of major advertisers to pull spending from X, Elon Musk’s beleaguered social media company, amid concerns about hate speech — as well as reaching a sizeable audience on the platform. > “We aren’t advertising on X as we’ve found some other platforms better reach our customers,” Walmart said in a statement.