https://techcrunch.com/2020/01/14/dating-and-fertility-apps-among-those-snitching-to-out-of-control-adtech-report-finds/

The latest report to warn that surveillance capitalism is out of control — and ‘free’ digital services can in fact be very costly to people’s privacy and rights — comes courtesy of the Norwegian Consumer Council which has published an analysis of how popular apps are sharing user data with the behavioral ad industry.

It suggests smartphone users have little hope of escaping adtech’s pervasive profiling machinery — short of not using a smartphone at all.