https://techcrunch.com/2020/03/19/even-in-the-age-of-covid-19-you-need-to-stay-focused-on-the-customer/ > It’s easy to think, as we find ourselves in the midst of a truly unprecedented situation, that the rules of building a successful business have suddenly changed. While the world may be topsy-turvy at the moment, keeping your customer at the center of your business strategy is more important than ever. > That means finding creative ways to engage with your customers and thinking deeply about what they need as the world changes before our eyes.